|Image by Pavan Trikutam|
With the majority of these requests, what has struck me is that researchers are limiting themselves to email and flyers posted around campuses when there are a wealth of communication channels at their disposal.
Contemporary society equals communication overload. We're all used to being time poor, and constantly assessing whether the deluge of information coming at us is relevant or of interest.
To have a chance of communicating effectively these days means you need to tell your audience very quickly what it is your message is about. If they're interested, they'll be willing to take further action, such as clicking through to a webpage for more information.